Fishbowl x Glassdoor
Fishbowl is a social network for professionals of the same industry to have honest career conversations semi-anonymously. They recently joined Glassdoor and the Recruit family of companies that include Indeed.com.
We partnered with Fishbowl to increase brand awareness, drive engagement, and support new user acquisition across key industries including advertising, consulting, finance, law, and education by providing:
Social Media Marketing
Helped establish foundation for Fishbowl's social media presence with 10 accounts across X (formerly Twitter), Instagram, Facebook and LinkedIn
Comprehensive content strategy, content creation, community management/engagement and analytics
Paid social media management and paid social strategy development in support of the Brand team's growth objectives
Strategy Consulting
Supported Head of Brand and Creative in Fishbowl's social media relaunch strategy following Recruit Holdings acquisition, aligning brand voice and content approach with new positioning
Provided ongoing recommendations based on past performance data and quarterly goals
Team Enablement & Training
Onboarded and trained team members on social media best practices, processes, and content workflows to maintain brand standards
The Results
We accomplished a combined growth of 30K+ followers across 9 social channels within an 11 month period.
Our Client’s Experience
“Wanted to sing my praises with an amazing Social Media Manager / Digital Marketing Consultant that I’ve worked with since last year, Erin Fredregill, who helped set the foundation of Fishbowl’s social media presence (10 accounts!) with content strategy, creation and analytics. She’s incredibly diligent and reliable, and such a great person to work with. Has in-house and agency experience for a variety of industries.”
— Mara Lecocq, Head of Brand & Creative, Glassdoor x Fishbowl